terri johanson

Photography: A Love Story

Photography and I met about 16 years ago. I was living in Hawaii when a very generous gift came my way – a Minolta Maxxum SLR camera, complete with 2 lenses. I took pictures of everything: beaches, rocks, flowers, tiki torches, and strangers. The world through a lens was fascinating and I began noticing details that I missed before. No subject was too boring – there was beauty, humor and even irony to be found in almost anything!

It was several years before I sought any formal training in photography. Like any art form, I believe this is a lifelong learning process. I will always study new techniques and find different ways to frame what has captured my attention. Today I shoot with a Canon, but my subjects haven’t changed all that much. I still find the best shots in the simplest of details.

A Simpler Focus

Originally a Southern California girl, I now live in Denver, CO. With so much natural beauty to offer, it’s no wonder many photographers call this home. I moved here after leaving a long career in sales that kept me on the road working and rarely at home playing. I packed up my car, cashed in my savings and headed to Rocky Mountain country. It was a scary decision but it has been worth every moment of uncertainty. Building this business is about reconnecting with simplicity and focusing on what is important – playing often, sharing and connecting with loved ones, and giving something back to the world in return.

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Photography: A Love Story

Photography and I met about 16 years ago. I was living in Hawaii when a very generous gift came my way – a Minolta Maxxum SLR camera, complete with 2 lenses. I took pictures of everything: beaches, rocks, flowers, tiki torches, and strangers. The world through a lens was fascinating and I began noticing details that I missed before. No subject was too boring – there was beauty, humor and even irony to be found in almost anything!

It was several years before I sought any formal training in photography. Like any art form, I believe this is a lifelong learning process. I will always study new techniques and find different ways to frame what has captured my attention. Today I shoot with a Canon, but my subjects haven’t changed all that much. I still find the best shots in the simplest of details.

A Simpler Focus

Originally a Southern California girl, I now live in Denver, CO. With so much natural beauty to offer, it’s no wonder many photographers call this home. I moved here after leaving a long career in sales that kept me on the road working and rarely at home playing. I packed up my car, cashed in my savings and headed to Rocky Mountain country. It was a scary decision but it has been worth every moment of uncertainty. Building this business is about reconnecting with simplicity and focusing on what is important – playing often, sharing and connecting with loved ones, and giving something back to the world in return.

The Handwritten Word

Being constantly on the move, I always looked forward to the fun mail – letters, cards, notes from home. Getting a card in the mail when it’s not a holiday or birthday – that is the best. When someone takes the time to write a note, mail a letter or send a card, it leaves such a big impression. Today with the convenience of emails, IM’s, texts, etc, I think that is even more true!

I’ve always been a fan of the greeting card – not just any card, but that funny, random or poignant card that you find when you’re not looking for it. It says just what you never knew you wanted to say to a person, perfectly. My drawer is always full of those little gems for when the moment is right. A Simple Focus cards are designed to be that gem of a find for you. They are sometimes funny, other times poignant, always short and sweet. They aim to help you express just what you want to say, simply. Of course it’s your own handwritten addition that will ultimately leave that big impression.